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How can businesses use viral content?
It’s hard to log into your Facebook or Twitter account without finding the latest viral video or image of the week. There are a million and one viral videos and pictures out there, with everything from...
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Fiscal Friends: How to Combat Duplicate Web Content
Every digital agency has at some point come across a client’s website which features duplicate content. This is bad….very bad. Deliberate duplicated content that has been created to manipulate search...
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Baking the Perfect Article : What Needs to Go into Your Content
You might be a great writer. You might even be a fantastic writer. But if no one is reading your stuff, then who is going to know? There have been a ton of posts written about why creating a great...
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What Would You Spend £50 on: a New Pair of Shoes… a Night Out?
Times are tough and money is tight but here at Custard we are still feeling all Christmassy. ‘Tis the season of good will and we are feeling upbeat and positive for 2013…so much so that we are giving...
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5 Reasons Why No One is Reading Your Content Right Now
The internet is a vast place. Last year, there were 644 million active websites on the internet. That’s millions of websites and billions of pages. All with some form of content. It’s obvious that...
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How safe is your office from alien invasion?
How safe is your office from alien invasion? Well, if you’re Custard, it turns out, not very. Their headquarters have been under alien invasion for the past two days, by me: the weirdo from...
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Web 3.0…or how I stopped Worrying and Learned to Love the Semantic Internet
When you think of the numbers, there are some big ones attached to the internet. You’ve got: 500 Million of Twitter users A Billion Facebook users 2.5 billion email addresses estimated by 2014 Over 14...
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Staff Member of the Week
In this exciting new section, we’ll take an in-depth look at one of the cogs in the creative machine that is Custard. This week, we’ll be kicking things off with our Key Content Writer, Lauren....
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Social Media And The Spread of Mis-Information
Did you know that the average human accidentally eats eight spiders a year? You’ve probably read it somewhere or been told by a friend trying to creep you out. Well, it’s baloney. Spiders, whilst being...
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Children In Need: Custard’s Fundraising Pyjama Party (Pictures)
As today sees the return of Children In Need, Custard have decided to raise money by shuffling around the building in our pyjamas and slippers. Fellow tenants of our office building were visited by...
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Voice recognition and the future of search
Science fiction has done loads to shape our perception of how the future will be. And despite the wealth of exciting and innovative technology now out our fingertips, one common complaint these days is...
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How to grab the reader’s attention in online content
Before we begin, I want you all to know that I wrote this entire article completely naked and covered in maple syrup. Unfortunately for the ladies I’m making that up, but did reading it provoke a...
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New Myspace – What We Think
Well this is a little strange, I’m writing a blog about the new Myspace about ten years after I used to write a lovely little self-loathing blog on the old Myspace. The difference is that apart from it...
View Article32 Of The Best Manchester-Based Blogs
Find the Manchester blogs you’ve always been looking for with our list of the best feeds to read to keep your finger on the pulse of the capital of the North. Manchester, our home, is constantly hailed...
View Article404 SEO FAQs
Death, taxes, and 404 errors. Get the quick answers to your 404 questions in our breakdown of the most common queries about how 404 errors affect SEO. Links are inarguably one of the most important...
View ArticleThe Fundamentals Of Blog Post SEO
Increase blog traffic with 21 easily actionable SEO tips to make each post on your blog more organically successful. No matter how great you think a blog post is, Google has the liberty to disagree....
View ArticleHow To Hunt For Featured Snippets
No-click SERPs are an SEO’s horror story, and featured snippets are the main villain. Since they were introduced as ‘quick answers’ in 2013, featured snippets have spread, not unlike a virus, across...
View ArticleSEO For Progressive Web Apps (PWAs)
Master PWA SEO with a download of the MancSEO slidedeck explaining what SEO problems progressive web apps present and how to tackle them. 2020-03-05 Custard – SEO vs PWAs from Chris Smith The post SEO...
View ArticleUpdate: Custard & Coronavirus
The situation caused by the outbreak of COVID-19 is rapidly changing but, here at Custard, we’ve adapted our working practices to ensure that we can continue to deliver the same standard of service to...
View Article11 Excel Techniques For SEOs
Microsoft Excel is the SEO’s Swiss Army tool. Master it with these 11 must-know SEO Excel tips and techniques. For anyone that doesn’t work with numbers or data, Microsoft Excel was probably last a...
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